Complimentary shipping Australia-wide on orders over $50
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Complimentary shipping Australia-wide on orders over $50
•
Complimentary shipping Australia-wide on orders over $50
•
Complimentary shipping Australia-wide on orders over $50
•
Complimentary shipping Australia-wide on orders over $50
•
Complimentary shipping Australia-wide on orders over $50
•
Complimentary shipping Australia-wide on orders over $50
•
Complimentary shipping Australia-wide on orders over $50
•
82% botanical base, designed for daily lash strength.
Why This Formula Works
Better Lash Serum is designed to support lashes that feel thin, weak, or easily damaged.
Instead of relying on purified water, the formula replaces it with 82% Houttuynia Cordata Extract, creating a nutrient-dense environment that supports lash resilience through consistent daily care.
What Makes It Different
82% Houttuynia Cordata Base
Most lash serums are water-based.
Better Lash Serum uses a botanical extract as its foundation, designed to deliver concentrated nutrients directly to the lash line and support a healthier lash environment.
Tear-Level pH 7.4
Formulated to match the natural pH of human tears.
This balance supports a comfortable, sting-free experience, making it suitable for sensitive eyes and daily use.
10-Peptide Complex & Double Collagen
Enriched with 10 peptides and double the collagen content of the previous formula.
Combined with patented botanical extracts (Hosta Longipes and Basil Seed), the formula supports the feeling of lash strength, thickness, and root resilience.
Precision Application
Curved Dual-Brush Design
Every lash benefits from targeted care.
Round Tip
Designed for gentle application along the lash roots and sparse areas near the lash line or brows.
Curved Screw Brush
Sweeps the serum from root to tip, helping coat each lash evenly for a more defined, conditioned appearance.
What It’s Designed to Do
Better Lash Serum focuses on nutrition, comfort, and consistency — not aggressive stimulation.
It supports lashes feeling stronger, healthier, and more resilient over time, without irritation or heaviness.
Key Intentions
• Deliver concentrated nutrition without relying on water
• Support lash resilience and cuticle condition
• Maintain comfort for sensitive eyes (pH 7.4, EWG Green Grade)
• Fit seamlessly into daily morning and evening routines
How to Use
Root Care
Using the round tip, gently apply the serum along the lash roots and any sparse areas.
Lash Conditioning
With the curved screw brush, sweep the serum through lashes from root to tip.
Daily Consistency
Use morning and evening after cleansing.
Regular use is essential for supporting long-term lash vitality.
Safety & Transparency
Evaluated for eye-area comfort to support daily use.
This product is a cosmetic serum designed to nourish and support the appearance of lashes.
It is not intended to treat medical conditions or guarantee specific hair growth results.
Individual responses may vary depending on lash cycles and consistency of use.
Lash Nutrition & Resilience
Better Lash Serum
82% botanical base, designed for daily lash strength.
Why This Formula Works
Better Lash Serum is designed to support lashes that feel thin, weak, or easily damaged.
Instead of relying on purified water, the formula replaces it with 82% Houttuynia Cordata Extract, creating a nutrient-dense environment that supports lash resilience through consistent daily care.
What Makes It Different
82% Houttuynia Cordata Base
Most lash serums are water-based.
Better Lash Serum uses a botanical extract as its foundation, designed to deliver concentrated nutrients directly to the lash line and support a healthier lash environment.
Tear-Level pH 7.4
Formulated to match the natural pH of human tears.
This balance supports a comfortable, sting-free experience, making it suitable for sensitive eyes and daily use.
10-Peptide Complex & Double Collagen
Enriched with 10 peptides and double the collagen content of the previous formula.
Combined with patented botanical extracts (Hosta Longipes and Basil Seed), the formula supports the feeling of lash strength, thickness, and root resilience.
Precision Application
Curved Dual-Brush Design
Every lash benefits from targeted care.
Round Tip
Designed for gentle application along the lash roots and sparse areas near the lash line or brows.
Curved Screw Brush
Sweeps the serum from root to tip, helping coat each lash evenly for a more defined, conditioned appearance.
What It’s Designed to Do
Better Lash Serum focuses on nutrition, comfort, and consistency — not aggressive stimulation.
It supports lashes feeling stronger, healthier, and more resilient over time, without irritation or heaviness.
Key Intentions
• Deliver concentrated nutrition without relying on water
• Support lash resilience and cuticle condition
• Maintain comfort for sensitive eyes (pH 7.4, EWG Green Grade)
• Fit seamlessly into daily morning and evening routines
How to Use
Root Care
Using the round tip, gently apply the serum along the lash roots and any sparse areas.
Lash Conditioning
With the curved screw brush, sweep the serum through lashes from root to tip.
Daily Consistency
Use morning and evening after cleansing.
Regular use is essential for supporting long-term lash vitality.
Safety & Transparency
Evaluated for eye-area comfort to support daily use.
This product is a cosmetic serum designed to nourish and support the appearance of lashes.
It is not intended to treat medical conditions or guarantee specific hair growth results.
Individual responses may vary depending on lash cycles and consistency of use.
How This Formula Supports You
Botanical-Rich Foundation (82% Houttuynia Cordata)
While many lash serums rely on purified water as a base, we chose to replace it with 82% Houttuynia Cordata Extract. This botanical base is naturally rich in nutrients intended to support the lash root environment. By focusing on high-potency nourishment, this formula is designed to help revitalize the appearance of weak follicles and support the feeling of stronger lashes.
Nutritional Support for Lash Cuticles
Lashes exposed to external stressors or frequent makeup require more than just surface moisture. This formula combines 10 different peptides with a double-concentrated collagen complex to help manage the appearance of damaged lash cuticles. It is designed to assist in smoothing the texture of thin or rough lashes, helping them feel more resilient and structurally supported through consistent application.
Tear-Identical pH Balance (pH 7.4)
We prioritised comfort for the most delicate part of your face. The serum is scientifically balanced at pH 7.4, which aligns with the natural acidity level of human tears. This thoughtful formulation is intended to provide a gentle, non-stinging experience, helping to minimize the risk of redness or discomfort even with daily use along the lash line.
Dual-Targeted Application System
The applicator is engineered to support thorough and intentional delivery of nutrients:
The Round Ball Tip: Designed to assist in delivering concentrated nutrients directly to the lash roots and the under-eye line where accuracy is essential.
The Screw Brush: Crafted to coat each individual lash strand, helping to protect the lashes from external friction and supporting a more defined, healthier-looking appearance.
Where This Solution Fits Best
Gentle Support for Treatment-Fatigued Lashes
A thoughtful choice for those taking a break from lash extensions or lifts. If your lashes feel weak or thin due to frequent chemical treatments, this serum is designed to assist in replenishing lost nutrients, helping to support the appearance of healthier and more resilient lashes.
Comfort for Sensitive Eyes & Lens Wearers
Carefully formulated for those who experience sensitivity or tear up easily. By mimicking the natural pH of tears and utilizing EWG Green Grade ingredients, it fits comfortably into the routines of contact lens wearers or individuals who typically avoid eye area products due to discomfort.
Nutritional Care for Brows & Hairline
A versatile solution for more than just lashes. The high-concentration Houttuynia formula is well-suited for providing nutritional support to sparse eyebrows or along the hairline. The round ball tip allows for precise, intentional application on any area where hair density and vitality are a concern.
Oil-Free Foundation for Daily Routines
Fits seamlessly into your morning and evening skincare rituals. Its oil-free, lightweight texture is designed for quick absorption without stickiness. When applied before mascara, it acts as a gentle, protective layer that helps manage lash comfort and prevents friction-related breakage during the day.
Hypoallergenic Skin Safety (Index 0.00)
Our serum is designed for comfortable, daily application on the most delicate areas of your face. In primary skin irritation evaluations, the formula received a "Non-Irritating" judgment with an irritation index of 0.00. This supports its suitability for use along the eyelid and the sensitive lash line.
Observed Cuticle Surface Refinement
We utilized Scanning Electron Microscope (SEM) analysis to observe the formula's impact on lash texture. In Ex Vivo testing, a single application was observed to assist in smoothing the appearance of damaged lash cuticles. These findings represent the formula's potential to help manage the visible structure and smoothness of the lashes.
Ocular Comfort & pH Synchronization
Prioritising eye comfort, the formula is maintained at a strictly monitored pH level of 7.4 ± 0.5. This range is specifically chosen to align with the natural environment of healthy human tears, assisting in a gentle and non-stinging experience during application.
Commitment to Clean Ingredients
Transparency in our formulation is key to your trust. The Better Lash Serum is crafted using EWG Green Grade ingredients, excluding additives that may cause unnecessary concern. This considered approach ensures the product is appropriate for consistent, long-term use around the delicate eye area.
